The business of Veterinary Medicine is changing:
- Client expectations have changed
- Clients are more knowledgable
- The explosion of information on the internet – good, bad and downright ridiculous!
- Internet pharmacies
- an increased lack of trust of the veterinary profession
- a reduction in the number of client visits
- an increase in the number of female veterinarians
- a change in the expectations of younger veterinarians
- more pressure, more stress, less time, less money
- Facebook, YouTube, Twitter, Blogs, Websites, Email, SMS…..
What happened to just being a veterinarian?
I have lots of information I would like to share with you.
This site is mainly directed at individual veterinarians but I would like to share simple, easy to implement strategies and tips that I have learned along my veterinary career.
TIP #1: Read this -> Social Media & Marketing
